A luxurious sedan concept which is called as Volvo Concept You is expected as the futuristic model of the company and at the same time develops the design style of the Volvo Universe. The Volvo Concept You was exhibited at the 2011 Frankfurt Motor Show. As the luxurious sedan concept the company gives the Concept You a luxurious interior which is completed with high technology feature, where the luxury interior design is combined with stylish coupe – like exterior. Designed based on new Scalable Platform Architecture (SPA), Volvo Concept you is opened into any possibilities of design development.

Press release

Exterior Design

Volvo Concept You “The new Concept You roofline stretches all the way back to the tail lamps – creating that dynamic fastback look that is very much in vogue among European car buyers at the moment,” says Peter Horbury, Vice President Design at the Volvo Car Corporation.

The car’s fast silhouette is emphasized by the 21-inch polished aluminum wheels with a twisted twin-spoke design and Pirelli 275/30/21 tires.

The front end features a grille with a more classic look compared with the Concept Universe.

The headlights are characterized by dipped beams coming from LED lamps in four “ice blocks” positioned on top of the high beam lights and installed with the same technology used by jewelers for mounting precious stones.

Volvo Concept You Headlight detail “The design of the wheels, the grille and details in the innovative headlamps have been inspired by the exquisite works of world-famous Danish design house Georg Jensen.

“Their precious items capture the essence of Scandinavian design. Uncluttered, organic surfaces and superb craftsmanship that radiate timeless luxury,” says Peter Horbury.

“This eternal beauty of Georg Jensen design is what we are aiming for with the whole concept car. Just like the finest luxury goods, this design should feel handcrafted and durable enough to stand the test of time.”

Interior Design

Volvo Concept You Interior The luxurious interior of the Concept You features a blend of intuitive smart pad technology and first-class craftsmanship.

“The Concept You explores new territories in our search for the ultimate intuitive car that makes the owners manual a thing of the past. Smart phones and smart pads have brought mobile infotainment into a new era. Here, we use a number of touch-screens to replace buttons and controls in order to make the driver totally connected, totally in control. The technology also helps us to create a refreshingly uncluttered interior,” explains Peter Horbury.

The Concept You control centre consists of four main areas; a digital Driver Information Monitor (DIM), a head- up display on the windscreen, a touch-screen in the upper part of the centre console and a touch-screen between the two individual rear seats. The wood/leather steering wheel has aluminium and glass paddles with integrated touch-screens.

The touch-screen in the upper part of the centre console remains in sleeping mode until the driver looks at it. A hidden infrared camera registers the eye movements and information is displayed on the screen. Another sensor registers hand movements and triggers the Infotainment system’s control mode. The possibilities vary depending on whether the screen is approached by the driver or by the front passenger.

“Certain functions, such as surfing the Web, are only accessible from the passenger side while the car is rolling. The technology knows who is the present operator and adapts itself automatically,” says Peter Horbury.

The driver can “flip” data from the central touch-screen to the head-up display – and can exchange data with the rear passengers. A light guide in the free-floating centre console indicates file transfer.

The Infotainment system also integrates a high-end sound system from Alpine. It features the unique “FreshAir” subwoofer – a not yet released technology that uses the air outside the car to create the ultimate listening experience.

The sound system consists of small, optimised units that considerably cut weight – while still producing a better sound than today’s systems.

The interior is driver-orientated at the front and comfortably relaxed in the rear. The dynamic feel and dark color scheme in the front seats fades seamlessly towards the rear until it fully transforms into a light rear seat haven of calmness.

The interior moulds into the rear seat and becomes part of the seating environment.

The four individual seats, inspired by ultra-comfortable chairs, blend chrome-free leather from Bridge of Wear with Dinamica ecological suede.

The off-black front seats have suede in the center to create optimal grip. The soft beige rear seats are designed for pure comfort with leather in the centre and suede on the sides.

The back of the front seats and the door panels feature exclusive Italian fabric and designs from Swedish fashion house Oscar Jacobson.

The designers have also used large, handcrafted pieces of walnut – accompanied by leather panels, Dinamica suede roof lining and carefully chosen aluminium details.

The wooden floor, which echoes Scandinavian homes, is covered with a specially designed hand-tufted carpet from Swedish brand Kasthall. Just like the rest of the interior it fades from dark in the front to light in the rear.

The front texture has a sporty firmness, while the rear part of the carpet is luxuriously soft.

“The interior is full of classic forms, materials and textures, used with a twist to create a special contemporary luxury experience. It is exceptionally refined, yet with all the simplistic assets that make Volvo champions of the uncomplicated,” explains Peter Horbury.

“We are carving out a unique position among the luxury car makers with our special kind of Scandinavian Design. It will be unmatched in performance, technology and craftsmanship, but without superficiality or complication.”